Martech Business Solutions Blog

Would you believe it if we told you that the members of Generation X, Millennials, and Generation Z are more likely to fall for online shopping scams than those aged 60 or over? Well, according to the Federal Trade Commission, the numbers aren’t even close. If you’re under age 60, you’re 86 percent more likely to fall prey to scammers.

Today, we release a list that no organization wants to be on. If you find yourself on this particular list, you probably have had a rough time and are likely still picking up the pieces. Today, we list the top five cyberattacks for the year 2022.

In December of 2021, Twitter suffered from a vulnerability related to one of its APIs. In July of the following year, 5.4 million users had their data leaked, as a result of this vulnerability, and put on sale through the black market. Another hacker has recently put this data up for sale, proving that these API attacks are quite problematic not just for big social networks like Twitter, but all businesses.

We’ve been known to discuss business security from time to time, as it’s a pretty important concept for businesses and personal users to appreciate. Today, we wanted to discuss one specific element of cybersecurity that all businesses should have in place: antivirus.

We are beginning to see the terms “artificial intelligence” and “machine learning” popping up in a lot of places recently. They typically are used to describe software that has learning capabilities. With this advancement, many organizations are able to automate more of their business and reduce costs over time. Unfortunately, any good thing also comes with some drawbacks. In today’s blog we will introduce you to a phenomenon called data poisoning and what drawbacks it can have for your business. 

If you think there is no way that a hacker could set sights on your business or impact your operations with a Distributed Denial of Service (DDoS) attack, then you’ve got another thing coming. Even the Vatican’s official website has fallen prey to such an attack, proving that even large organizations can suffer from these types of attacks.

When you think of the rubber ducky, what memories flood your mind? The rubber ducky might be reminiscent of simpler times, but a new threat that is capable of launching malware payloads via USB stands to ruin these fond memories forever.

What was the name of your first pet? What is your favorite TV show? What was your mother’s maiden name?

Here’s the real question: what do you think questions like these are actually going to do to help secure your important accounts?

We know we hype up multi-factor authentication, or MFA, quite a bit on this blog, and for good reason. When implemented correctly, it can be an effective deterrent for many cyberthreats out there. However, as they often do, hackers have found ways around MFA. Let’s take a look at how hackers find ways around MFA protection.

It always helps to be a little skeptical of any new USB drives appearing in the workplace, especially if you are security-minded. Distributing threats via USB drives is a common practice amongst hackers, and a new threat called Raspberry Robin has the potential to be a serious problem for unsecured businesses with poor security hygiene.

You invest in the things you care about, things like your business. You want to make sure that you are doing all that you can to protect it from harm. Let’s take a look at some of the approaches you might take to secure your business from threats, as well as what you should look for in each solution that you might consider.

How do you know what will happen if you become the target of a hacking attack? How will you respond, and how will your network hold up to the assault? These are questions that you need answers to, and perhaps the best way to get them is through what is called a penetration test, or pen test. What are these tests, and what can you expect from them?

Cybersecurity is not an exact science, but it is something that you can definitely work diligently at. This will often help your organization do more to handle the risks of doing business in the online world. Unfortunately, the amount of attacks that target today’s businesses are starting to overwhelm a lot of the IT security efforts that they take and can lead to data loss or worse. This week, we will take a look at some of the worst data breaches of 2022… so far.

When you picture cybercrime, what goes through your mind? Do you see a hacker in a dark hoodie sitting in the corner of a room with lines of code furiously buzzing across the computer screen? If so, we have some news for you; cybercrime is anything but this perception. Let’s examine organized cybercrime and why it’s important for your business to take its growth into a full-blown industry seriously.

Technology is so commonplace in today’s society that it’s often portrayed in unrealistic ways, especially in entertainment. Hackers, for example, don’t exist in the same sense that they do in the entertainment industry. Let’s take a look at some of the biggest differences between how hackers appear in television and media compared to what they are really like in the real world.

Have you ever noticed how you might start to get unsolicited emails from various organizations asking you for your input or asking you to consider using one of their services? Chances are the culprit behind this action is data scraping. If used properly, scraping can be used as an effective marketing tool, but it can also be utilized by hackers and other malicious or unethical entities in a more nefarious way.

Today’s business world is subject to countless scams and cybersecurity threats, and it’s your job to ensure that your company does not fall victim to these scams and con artists. How can you be sure that the many messages you receive on a regular basis are actually from legitimate sources and not from someone out to make a profit off your business? To put it simply, awareness is the key.

There are many ways that hackers have attempted to subvert the advanced security precautions implemented by enterprises and small businesses alike, but some of the more recent and crafty ones include sending threats through seemingly legitimate sources, like social media. The latest in this string of attacks includes Google Docs, and it is problematic for a number of reasons.

Data breaches are a modern reality, and they’ll still be around in the new year. While it is obviously preferable for your business not to fall victim to one, that isn’t always something in your control. Therefore, it is better to have planned ahead, so that your operations can continue and you can more effectively keep your contacts apprised of the situation. Let’s discuss what you need to do.

While some threats don’t waste any time when they install themselves on your devices, like ransomware and malware, others tend to lurk in the background on your device and cause problems without being detected. A threat called MosaicLoader is one such threat, and it’s a pretty serious issue for businesses.