Martech Business Solutions Blog

Spreadsheets are handy tools for businesses, although it can become pretty easy to lose track of where and what certain data is as they grow… not to mention a pain to keep referencing back to as needed.

However, there’s an easy workaround: naming the cells of your spreadsheet.

Handling time calculations in a spreadsheet can often feel frustrating—especially when you’re just trying to add them up. Luckily, both Microsoft Excel and Google Sheets have built-in functions specifically designed for this purpose, making the process more manageable.

Here’s a quick guide to help you get started, no matter which spreadsheet program you use.

Cybersecurity is the single largest problem that any business faces, particularly when the threat profile out there is so vast and varied. Today, we want to go over the many solutions your business can implement to make cybersecurity much more manageable.

You can’t run a modern business without software. Even your most basic solopreneur business runs using software at its foundation. For businesses, this problem is increased dramatically as the amount of software fueling operations increases. Software management tools can improve the way your organization keeps tabs on its software.

Your business depends on technology, but it’s rare that all employees at an organization understand the importance of it. More often than not, technology is so ingrained into operations that employees can get overwhelmed by it. Today, we want to share three top tips that will help your employees better understand the technology they use on a day-to-day basis.

Most computers these days will come with their fair share of bloatware, i.e. unwanted software that comes preinstalled on the operating system by the developers. While the developers do tend to get paid for including bloatware with their operating systems, there is often no need for it, leading users to question why it’s there and what to do about it.

Microsoft Excel is a handy tool to help businesses keep their data organized… provided it has been used accurately and to its full potential. However, it isn’t uncommon for some people to cram all the information of a record into a single cell and limit the value that Excel has to offer. Once this goes on long enough, it can feel like there’s no fixing it.

Let’s go over how you can, in fact, fix it.

Generally speaking, each new iteration of any given operating system will offer some enhancements and improvements to the user’s experience, often via new features. iOS 17, the latest version of Apple’s mobile operating system, is no exception. Let’s go over some of these new features now.

Defining art can be a challenging task, particularly in light of the constantly evolving techniques and mediums. At its core, art can be succinctly described as the creative expression of an individual using some form of medium.

Today’s cars, trucks, and sport utility vehicles are packed with features, many of which heavily lean on technology in order to operate. While these new vehicles and all their new capabilities are certainly appealing to today’s consumer, it needs to be said that one key aspect of technology has not been improved as these vehicles have been innovated upon.

That one key aspect? Security.

You always read that “business has changed”. This is true because society has changed; and technology supports this new normal. More people use their mobile devices for a majority of their communication, their browsing, and a lot more, and it is changing the way business is conducted; it’s just not always easy to separate work use from personal usage. Let’s take a look at some of the ways mobility has changed the way people approach work, and how that shift in perspective has changed business.

Your desktop can often become cluttered with files and programs while you’re going about your workday, and those files and programs will all have desktop icons associated with them. It’s a good practice to clean it up from time to time, but you can get immediate relief from the clutter by adjusting the size of the icons.

One of the most underrated tools your business can implement to facilitate day-to-day productivity is, well, a productivity suite. If this is a term you haven’t heard before, you can think of it as an overarching term for solutions like the Microsoft Office products or Google Workspace apps. Basically, it’s all of your necessary productivity tools in one location, and having one can be an incredibly valuable investment for your business.

Your business runs on software, whether it’s hosted on your office’s internal network or in the cloud. However, it turns out that there are several benefits to considering the cloud-based model using cloud-hosted Software-as-a-Service (SaaS) offerings. Your organization can enjoy enhanced accessibility, scalability, and easier maintenance and updates through the use of a SaaS model.

What’s your favorite website, or the one you use most frequently? You can set this website as your Homepage to quickly access it using the Home button in the Google Chrome window. You could also just use a bookmark, but rather than sifting through your list of bookmarks, the Home button makes it quick and efficient to click on.

How often do your icons get cluttered on your Windows desktop? Sometimes it would just be nice to delete some of them or hide them from view so you can focus on being productive. Let’s go over how to accomplish this with your Windows PC.

Imagine this scenario: you have just purchased a new computer, and you boot it up all excited to get right into setting it up, only to find that it is extremely slow and bogged down by all kinds of applications you didn’t know were pre-installed on it. This type of unwanted software can be a problem, especially for businesses when they want to get their new technology up and running as soon as possible.

When it comes time to update your technology, you’ll want to do so with a clear intention to optimize your operations. Some businesses still rely on legacy systems that are far from ideal and have long since grown outdated. Moving away from a solution that you have invested so much time into, however, can be a daunting task–especially if you don’t have technical expertise to call on.

Microsoft Office is a wonderful collection of tools that any business can get value out of, and it’s so popular that it makes up almost half of the office productivity software market. We thought we would share some tips that will help you get even more value out of the software solutions found within it.

For those of you who are serial note takers, one of the best tools you can have on your mobile device or PC is a note-taking app. Today, there are literally dozens of apps that push features and benefits for the average individual. Today, we will take a brief look at some of the features that the modern note-taking application has and how integration plays a big role in their success.