Martech Business Solutions Blog

Cybersecurity is complicated, with countless moving parts that all contribute to a well-protected network. This includes password changes, multi-factor authentication, and policies and procedures that could make the average workday a headache for the average office worker. Cybersecurity burnout is a real thing, and it’s becoming a major problem for businesses that don’t approach it intentionally.

Modern businesses depend on cybersecurity to help keep operations from being targeted by hackers and other cybercriminals. Businesses need to be both resilient and agile in how they protect their infrastructure from these threats. Let’s discuss four of the most important ways your business can protect itself from the growing threats of malware, ransomware, phishing attacks, and other cybersecurity threats.

Phishing is amongst the most dangerous modern attack vectors, with absolutely no sign of this changing. These attacks are always getting better, more polished, and harder to spot, making them a real nightmare for your business’ cybersecurity. Let’s talk about how the nightmare plays out, and how you can help keep your team alert to such events.

We frequently write about topics in relation to business IT, but one that we have yet to cover is Schofield’s Laws of Computing. What are these laws, and what can businesses learn about them?

Whether you’re talking about identity theft, data breaches, or any other form of cybercrime, one of the leading causes of successful cyberattacks is the use of insufficiently secure passwords. Just how easy is it for someone to bypass such a password? Let’s consider the facts.

If you find yourself in a position where your business has been hacked, it can be devastating for productivity and efficiency, not to mention the security of your company’s assets—personnel or otherwise. It’s quite easy for even seasoned professionals to expose themselves to these attacks, so how should you respond if you’re the one who has been hacked? That’s what we’re going to discuss today.

We focus a lot of our attention on securing our clients’ computing infrastructures from the large amount of threats that are out there. We look to legitimately protect the entire network and infrastructure with our tools and expertise. The hackers, on the other hand, understand that they are more apt to be successful if they target certain users of your organization. Let’s look at a potential profile of someone that a savvy hacker would like to target.

Any business that uses information technology needs to be considerate of its security. It’s also important for these businesses to remember that this security is always being innovated upon to better protect their organizations and their users.

Let’s consider why this constant innovation needs to be something that your organization emulates where its cybersecurity policies and processes are concerned.

The Internet of Things is pervasive in the way that many devices which you might not expect to be connected are, in fact, connected to the Internet. Smart speakers, smartphones, smart appliances, you name it, could potentially be a security threat if left unchecked. This doesn’t just go for businesses, either; even consumer smart devices could leave users vulnerable.

All companies have policies in place which govern how their employees use their technology, so it makes sense that any new employees should be onboarded in accordance with these expectations. Let’s go over how you can make sure your new employees know and understand your organization’s policies as they relate to business technology.

Antivirus solutions are often thought of as something you implement, then forget about as time goes on. The issue with this is that, while you might forget that the antivirus is protecting you, hackers are not, and they are always on the lookout for ways to get around your systems, whether that is straight through your protections or a more roundabout approach.

There’s no question that most of the companies that we interact with nowadays capture and share data. Many of them package them up and sell them to marketing companies that follow users around the Internet. Too many people don’t know how to keep from oversharing their personal information and it can have negative effects on their lives. This week, we thought we’d give you some tips on how to keep your personal data from getting needlessly exposed.

For an organization that is trying to run as efficiently as possible, getting hacked is a complete nightmare. The same goes for an individual who is unfortunate enough to fall victim to the scams and hackers looking to exfiltrate login credentials, and ultimately data, from them. Unfortunately, it is the reality for a lot of people out there. Once you are hacked, however, you need to know what actions to take to ensure that your exposure is significantly reduced. 

The question of whether or not you are ready to handle the many challenges presented by cybersecurity is not up for debate; if you don’t have dedicated IT resources allocated toward security, you will fail to keep your business safe when it comes to a head. Here are some ways you can keep your business secure, even when part of your infrastructure is remote.

As a business owner, you know how difficult it can be to stay connected to the office while traveling. Despite being on the road, you’re still responsible for responding to clients, employee troubles, and other important tasks that must be addressed throughout the workday. You don’t want to use public Wi-Fi to access corporate data, so your best bet is to use a Virtual Private Network (VPN).

Would you believe it if we told you that the members of Generation X, Millennials, and Generation Z are more likely to fall for online shopping scams than those aged 60 or over? Well, according to the Federal Trade Commission, the numbers aren’t even close. If you’re under age 60, you’re 86 percent more likely to fall prey to scammers.

Today, we release a list that no organization wants to be on. If you find yourself on this particular list, you probably have had a rough time and are likely still picking up the pieces. Today, we list the top five cyberattacks for the year 2022.

In December of 2021, Twitter suffered from a vulnerability related to one of its APIs. In July of the following year, 5.4 million users had their data leaked, as a result of this vulnerability, and put on sale through the black market. Another hacker has recently put this data up for sale, proving that these API attacks are quite problematic not just for big social networks like Twitter, but all businesses.

We’ve been known to discuss business security from time to time, as it’s a pretty important concept for businesses and personal users to appreciate. Today, we wanted to discuss one specific element of cybersecurity that all businesses should have in place: antivirus.

We are beginning to see the terms “artificial intelligence” and “machine learning” popping up in a lot of places recently. They typically are used to describe software that has learning capabilities. With this advancement, many organizations are able to automate more of their business and reduce costs over time. Unfortunately, any good thing also comes with some drawbacks. In today’s blog we will introduce you to a phenomenon called data poisoning and what drawbacks it can have for your business.