Martech Business Solutions Blog
Don’t Let a Disaster Ruin Your Business
We have all heard about disaster scenarios in which offices are struck by terrifying threats that put the organization on life support. However, the most devastating disasters don’t necessarily have to destroy your business’ office to really do measurable harm to your organization. All they have to do is disrupt your operations so profoundly that it can be a real challenge to recover.
Let’s go over some of the disasters you might encounter, including some that can destroy your office and others that can destroy your business in other ways.
Disasters Are More Common Than You Think
There are, of course, the disasters that immediately come to mind when you use the word “disaster.” Depending on your geographical location, you might suffer from a variety of natural disasters, like structural fires, electrical storms, floods, earthquakes, hurricanes, tornadoes, and so on. These all have the potential to inflict considerable damage to your office’s building, but it’s the other types of threats that are more insidious and often overlooked during the preparation stages.
As for the ones that won’t physically destroy your office, there are plenty that can disrupt your operations in ways that make it difficult to press onward. Consider the impact that issues like hardware failure or data breaches have on your business’ operations. In the case of hardware failure, your productivity grinds to a halt because the mission-critical technology needed to work is simply not functional.
In the case of hacking attacks and user error, you’re also looking at situations where your operations are impacted by forces outside of your control. During an active data breach or attack, your infrastructure might be unavailable while you handle the threat, or it might even be locked down by ransomware (let’s hope not; ransomware is real scary). User error, too, can create situations where your data is inaccessible. All it takes is one or two misconfigurations or accidentally deleted files to make a serious problem.
Be Prepared to Tackle Disasters Head-On
To keep disasters from sinking your business, we recommend you take the following actions: 1) Implement a data backup and disaster recovery solution, and 2) Consider all aspects of business continuity.
A comprehensive data backup solution should follow the 3-2-1 rule in which you have three copies of your data, in two physical locations, one of those being the cloud. Business continuity, on the other hand, is a bit more comprehensive in that it covers parts of your operations and business that are not necessarily data-related, like your workforce, your place of operations, chain of command, and so on.
Contact Us Today
Technology can be difficult to manage, but it doesn’t have to be. Martech Business Solutions can help your organization prepare for any foreseeable (and even some unforeseeable) disasters which could impact your business’ operations. To learn more about our disaster recovery plan resources and data backup solutions, contact us today at (248) 844-8250.